Date(s) - Fri, 29 Jun 12 - Sun, 01 Jul 12
Category(ies) No Categories
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Lean Startup Machine is coming to Shanghai (June 29th – July 1st)
If you’re interested in watching the events, you can watch the livestream here:
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For General Public:
SATURDAY MORNING, June 30
VENUE: People Squared – Demo Center
719 W.Yan An Rd. （Near Jiang Su Rd.)
08:30am – Doors open
09:00am – Welcome, sponsors
09:15am – Introduction to Lean Startup
10:00am – Keynote Speeches
11:00am – Case Studies
11:30am – Panel Discussion
12:15pm – Close
What is Lean Startup?
Fundamentally, it is a set of ideas to help entrepreneurs avoid wasting energy and to systematically build successful businesses.
The methodology empowers startups with an evidence driven approach to build a product that people want. In Lean Startup, the key is to learn quickly and to validate the hypotheses that are behind:
- your product
- your business model
- your engine of growth
The way to achieve that is to perform rapid prototyping (or creating a Minimum Viable Prodcut) and to test your assumptions with your customers early in the development process. Lean Startup emphasizes the fact that entrepreneurs need to “get out of the building” and get first-hand customer feedback to drive product iterations.
Only when you have hard data and evidence, can you decide if you should pivot or persevere.
Notable companies that are employing Lean Startup principles include Instagram, Facebook, Etsy, Heroku, Dropbox,Twitter and Zynga.
What is Lean Startup Machine?
During the Lean Startup Machine, you will be introduced to Lean Startup concepts through workshops and mentorship. Participants will pitch business ideas, and work on validating that concept over the weekend. Teams will define their Minimal Viable Product (prototype), and “get out of the building” to talk to customers to test their assumptions.
The goal of the weekend is to understand the importance of having a customer-centric approach, and how to systematically evolve a product idea to solve a problem. At the end of the weekend, all of the teams will share their ideas and experiences using Lean Startup methodologies.
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Recap: Lean Startup Warmup 2012
Techyizu ran a “warmup” event on June 7 to begin sharing some of the concepts and methods behind Lean Startup.
Read more about Lean Startup ideas, view presentations, and view videos on Lean Startup.
Read about the Lean Startup Machine in other countries.
Bookings are closed for this event.